Frank Patrick's Focused Performance Business Blog
This Focused Performance Weblog started life as a "business management blog" containing links and commentary related primarily to organizational effectiveness with a "Theory of Constraints" perspective, but is in the process of evolving towards primary content on interactive and mobile marketing. Think of it as about Focusing marketing messages for enhanced Performance. If you are on an archive page, current postings are found here.
Monday, May 26, 2003
-- A Who Will Pay for Software? bunch of folks in the blogosphere have been talking about a NY Times Op-Ed piece and Dave Winer's response to it. The gist of the discussion is that... I may have a simplistic view, but as has often been pointed out in the TOC community -- usually in discussions of "...our economy is based on software, more and more, [and] yet users don't want to pay for software." dealing with market constraints -- people and organizations don't buy products; they buy (and willingly pay for) solutions to problems. If the software in question addresses a real need or problem, or if it's continued existence and support is critical to the ability to address that need or problem in the future, a value, and therefore a price, can be attached to it, and will be paid.
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