This Focused Performance Weblog started life as a "business management blog" containing links and commentary related primarily to organizational effectiveness with a "Theory of Constraints" perspective, but is in the process of evolving towards primary content on interactive and mobile marketing. Think of it as about Focusing marketing messages for enhanced Performance. If you are on an archive page, current postings are found here.
Friday, February 23, 2007
Questions of Change -- For the better part of a year, Jack Vinson's been reiterating important questions when faced with a decision about a proposed change (distilled from some of Goldratt's thinking. I've been remiss in point them out. He mentioned them in November in a piece on "what good looks like"...
1. What is the power of the technology (change)? 2. What is/are the limitation(s) being overcome? 3. What old rules were followed because of the limitation? 4. What rules need to be followed now (as a result of the change)?
Hopefully, the "old rules" of number 3 were put in place as defensive work-arounds related to undesirable situations. The "new rules" are partly the new process and partly reinforcements to ensure the change does what is intended over time.
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