Frank Patrick's Focused Performance Business Blog
This Focused Performance Weblog started life as a "business management blog" containing links and commentary related primarily to organizational effectiveness with a "Theory of Constraints" perspective, but is in the process of evolving towards primary content on interactive and mobile marketing. Think of it as about Focusing marketing messages for enhanced Performance. If you are on an archive page, current postings are found here .
Tuesday, April 07, 2009
Better is in the Eye of the Guy with the Money -- Seth Godin asks What does better mean? This is a hard lesson for marketers, particularly technical marketers, to learn. You don't get to decide what's better. I [as the customer] do. Ambivalent Networkers : It's important for us to remember that there are others out there who are into the technology not for its own sake but to solve specific problems, and who may not be excited about the possibilities but rather confused or overwhelmed by them. "information wants to be free" web and "pay as you go" mobile platforms .
Labels: market offers , pricing
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